Social Screening.....a part of the interview process that you should master.

Social screening has almost become a staple in the way in which employers seek out the perfect candidate for the job.

How can you stay ahead of the game and pass this part of the interview process that you were less formally invited too? Read on...

The amount of employers using social media as a means of researching their client has steadily grown over the past 5 years. Networks such as Facebook and Twitter allow employers to get a glimpse of their perspective candidate outside of the confines of a traditional resume and cover letter.

Why do that you may ask? Well, 60% do so to find reasons why they should hire you, things that further support your qualifications or that may make you better suited for the role up for grabs, however 21% research social media to find reason why they should not hire you. But that's not all, some actually want to know what others are saying about you and on the other hand some just want to see whether or not you maintain a professional persona outside of the work place. Either way, in the current world in which we live maintaining a great image offline as well as on is key, as both things go into consideration and are under evaluation before you become someone's employee. 

Here are some of the posts to avoid on social media so as not to deter a potential hire: 

• Provocative or inappropriate photographs, videos or other information
• Information about a candidate drinking or using drugs
• Discriminatory comments related to race, religion, gender, etc.
• Bad-mouthing of a previous company or fellow employee
• Poor communication skills

Some things that led to a successful hire that you may not know are: 

• The candidate's background information matched the job qualifications.
• The candidate's site conveyed a professional image.
• The candidate's personality came across as a good fit with company culture.
• The candidate was well-rounded and showed a wide range of interests.
• The candidate had great communication skills.

Some things to keep in mind we would say.